WPP News

‘Transparent innovation’ pushes Google back to the top of the BrandZTM Top 100 Most Valuable Global Brands, increasing its worth to $229 billion The ability to disrupt sets apart the fastest growing brands LONDON, UK – 8 June, 2016 – Continual innovation, increased revenue from advertising, and growth in its cloud business has helped Google […]

HONG KONG – 7 June, 2016 – MEC, a leading media agency, www.mecglobal.com, announced today that it has been awarded Hong Kong Airlines’, www.hongkongairlines.com, full media buying and planning duties. Based in Hong Kong, Hong Kong Airlines is one of Asia Pacific’s fastest growing award winning full-service airlines, covering over 30 cities across the Asia […]

Appointed as Creative Advertising Agency for the Australian Olympic Team SYDNEY — 7 June, 2016 — WPP AUNZ, the region’s largest marketing services group, today announced its partnership with the Australian Olympic Committee and its appointment as the official Creative Advertising Agency for the Australian Olympic Team. As part of the partnership, WPP AUNZ will […]

MALAYSIA – 6 June, 2016 – WPP announces that Always Marketing Services, which is majority-owned by J. Walter Thompson, a WPP operating company, has acquired ePromode Sdn Bhd, a leading brand activation agency in Malaysia. Founded in 2000 and headquartered in Kuala Lumpur, ePromode employs 150 people in 14 offices in Malaysia. ePromode is best-known […]

NEW YORK, JAPAN — 6 June, 2016 — Dentsu Sudler & Hennessey (DSH), a leading Japanese healthcare advertising agency, is pleased to announce that Jon Hussey has recently joined as chief strategy officer. Hussey has more than 15 years marketing communications healthcare experience, most recently as president and managing director of Grey Healthcare Japan, where […]

MELBOURNE — 1 June, 2016 — Jetstar has unveiled its new campaign via J Walter Thompson Melbourne encouraging everyday Australians to fly more places, more often and Live for Today. An evolutionary step in the brand’s marketing, the heart-warming campaign speaks directly to the brand’s sole proposition: ‘All day, every day, low fares’. J Walter […]

23 June, 2015 – CANNES, FRANCE — Three of the world’s biggest names in marketing, content and community – WPP, DailyMail and Snapchat – today announced the establishment of Truffle Pig, a joint content marketing venture combining the best of global agency, newsroom and social media talent. This new company will offer brands unprecedented reach and […]

11 June, 2015 – PARIS, LONDON, NEW YORK — Lazard, WPP and Richard Attias & Associates (a WPP affiliate) announced today a joint initiative to create nation branding programs through the organization of international economic conferences. These programs will help increase the global visibility of client countries, position these countries for global investment, promote government and […]

18 August, 2014 – SHANGHAI — WPP announces the first graduating class of the WPP School of Marketing and Communications in Shanghai, China. The WPP School of Marketing and Communications is a joint venture between WPP and the Shanghai Art and Design Academy (SADA), a nationally recognized leader in arts and design vocational education. Founded in […]

21 June, 2014 – Sir Martin Sorrell hails “brilliant work for clients” as WPP agencies set the standard once again at the Cannes Lions International Festival of Creativity The Cannes Lions Festival tonight named WPP as holding company of the year for the fourth year running. The award followed the announcement earlier in the week that WPP […]